The development of communication as a discipline has resulted in an explosion of scales tapping various aspects of interpersonal, mass, organizational, and instructional communication. These scales are scattered across a bewildering array of journals, books, dissertations, and research reports--a situation that often hinders awareness and use of particular measures. Intended as a partial remedy to the situation, this sourcebook brings together a variety of scales that measure a number of important communication constructs. The scales presented are drawn from areas of interpersonal, mass, organizational, and instructional communication--areas in which the use of formal, quantitative scales is particularly well developed. "Communication Research Measures" reflects the recent important emphasis on developing and improving the measurement base of the communication discipline. It results in an equal amount of labor saved on the part of the scholars, students, and practitioners who find this book useful, and it contributes in a significant way to research efforts.
Walking for Fitness, A Comprehensive Guide on How Walking can Improve your Health and Well-being ForeverJoin the millions who are walking for fitness across the globe today!Does the thought of jogging around your neighborhood fill you with dread? Do you yearn to get fitter but don't want the expensive gym membership. Do you have little spare time but still have the inclination to get out and lose weight?Then this book could be for you!Taking those first steps on the road to fitness can be the hardest for many people. The thought of buying all that kit or spending hours down the gym can often be the most off putting.However there is something that we all do everyday that can make us fitter and healthier without us even realizing. Yes that's right its walkingJust taking a few extra steps each day can have surprising results, even if you have never exercised beforeStudies have shown that walking just for 20 minutes can have a positive effect on mood, improve heart health and blood pressure, not to mention burning calories and increasing your metabolism.Whatever the initial motivation, walking is a fun and rewarding pursuitSo what are you waiting for, download this guide and join the thousands who have already got their walking shoes on and are walking to a better and fitter life!
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